Whether you’re a small business working with limited funds, or a large business hoping to maximize ROI, maximizing your digital marketing budget is a great financial decision. Some ways to stretch your marketing spend include DIY content creation, perfecting your targeting, and focusing on return customers.
Digital marketers are responsible for using digital channels such as company websites, social media, email marketing, etc., for generating leads and building brand awareness. In addition to their brand-building responsibilities, digital marketers are also expected to play a leadership role in various aspects of an organization’s digital strategy. These professionals are also tasked with implementing …
Just because you have a team doesn’t necessarily mean all members will pull together to give you any useful results. As a leader, you need to maximize their engagement and help them as much as possible. Here are some tips about how to ensure your team works together when creating your content marketing strategy.